February 22, 2025

Idavox

The Media Outlet of One People's Project

The Loose Lips at American Vanguard Show Us Just How Fractured the ‘Alt-Right’ Really Is

Ghoul

You know that American Vanguard crew that keeps popping up on Facebook timelines every now and again? Here’s something on them.

From It’s Going Down


About two weeks ago, an article was submitted toย IGDย that included detailed information about a University of Nebraska-Omaha student, Cooper Ward, claiming that he was in fact the Deputy Director of American Vanguard (formerly American Reaction). American Vanguard is part of the so-called โ€œAlt-Right,โ€ and has close ties to The Right Stuff radio and podcast network (Ward is a co-host on The Daily Shoah,ย which means The Daily Holocaust)ย along with other white nationalist and Neo-Nazi formations. According to their website they meet regularly, have several chapters across the US, and have close connections to Counter-Currents Publishing, Identity Evropa, and other such Alt-Right groups.

American Vanguard members meet with Identity Evropa and TRS. From their website.

Along with Identity Evropa and the Traditionalist Worker Party, AV is one of the few groups to attempt to bring their ideas off of the internet, with predictably weak and limited success. Like IE, AV spends most of their time holding meetups with their membership and putting up and distributing slick and glossy posters around universities. AV stands apart from IE in their embrace of much more traditional Neo-Nazi aesthetics, such as their use of the fasces (a bundle of sticks wrapped around an ax), and images of stormtroopers.

Soon after the article on Ward was submitted toย IGD,ย Ward himself emailed us claiming to not be the person who the article stated he was. In an email entitled, โ€œYou Winโ€ Ward wrote from his [email protected]ย email:

Your piece on me, โ€œUNIVERSITY OF NEBRASKA-OMAHA STUDENT COOPER WARD, DEPUTY DIRECTOR OF AMERICAN VANGUARDโ€ is inaccurate.

For your awareness, I am not involved in a โ€œnaziโ€ podcast, nor am I โ€œdeputyโ€ of American Vanguard. Iโ€™m not even a member. I am involved in Alt-Right media, and nothing beyond that.

Regardless, I will halt all Alt-Right media I produce (indefinitely) if you simply remove the article about me. Specifically, I will leave the podcast, and cut all ties with Alt-Right media.

However, a quick look at Ward and the internet trail of cookie crumbs he left shows quite clearly who he is and what he is involved in.

Ghoulโ€™s Night Out

As stated in the social media run by American Vanguard, โ€œGhoulโ€ is the deputy director of the organization.

But who is Ghoul? Cooper Ward makes it easy to find out!

โ€œI am Ghoulโ€ Thanks for the scoop Coop!

โ€œwe arenโ€™t sneaky about it weโ€™ve never pretended we werenโ€™t white nationalistโ€

Fearless leder?

Why look, Cooper promoting AV!

โ€œI printed these. Iโ€™m heavily involved in American Vanguardโ€ฆโ€

Beyond clearly being the Deputy Director of American Vanguard, Ghoul aka Cooper Ward also plays a role in The Right Stuff podcast radio network which has been instrumental for growing the Alt-Right into a large internet subculture and also providing space for talking heads like Nathan Damigo, Richard Spencer, and Andrew Anglin. Only several days after writing to IGD,ย Ward both wrote an article on TRS and appeared on The Daily Shoahย along with Andrew Anglin ofย The Daily Stormer,ย a flagship Neo-Nazi website within the Alt-Right that is known for its disgusting and guttural depictions of Jews and glowing admiration of Adolf Hitler. Most recently, Andrew Anglin has also gained much media attention after unleashing a โ€œtroll stormโ€ in support of Richard Spencerโ€™s mother, who claims that townspeople in Whitefish, Montana donโ€™t like her because her son is a Nazi. In response, Andrew is no saying that he will bus in 200 skinheads from the bay area to hold an open carry protest march โ€˜against Jews.โ€™

Ghoul also isnโ€™t someone devoid of politics, which again makes his case that he simply stumbled into Alt-Right circles but never ran with the big scary boys, that much more non-believable. Hereโ€™s a quote from an article in 2014, from TRS:

Our shared living conditions are completely reliant on the physical and psychological health of society at large. When the physical or psychological health is threatened, itโ€™s the duty of powers that be to secure the populace from the threat, be it internal or external. Pinochet is a good example of this. The physical defense is obvious, but the poison of Locke defends the modern internal self-destructive interaction, lifestyles, and philosophies.

Itโ€™s important to note that TRS and associated projects such as TDSย and others are open and clear about their National Socialist (aka Neo-Nazi) politics and openly use racial slurs. Even just a simple search of โ€˜Ghoulโ€™ and โ€˜Daily Shoahโ€™ brings up a youtube song called โ€œKill N*****sโ€ made by Ghoul and makes reference to the Moonman meme used in many Alt-Right circles.

Furthermore, TRSย is also largely where the base of Alt-Right is located, and it is also where people like Richard Spencer are moving closer and closer to in order to pick up more support. And it is this embrace has led to deep divisions, as large portions of the leadership of the Alt-Right continue to distance themselves farther and farther from its younger membership as the movement splits apart just as Trump takes the reigns of power. Asย The Guardianย wrote:

On /pol/, the political discussion board of the anonymous message-board 4chan, one poster wrote: โ€œAlready reneging on his word before he even takes office?! People will remember that.โ€

A post on Redditโ€™s r/altright board, one of the movementโ€™s home bases, linked to Trumpโ€™s disavowal at the New York Times meeting and asked: โ€œAnyone here feeling bamboozled by the Donald?โ€ Dozens of commenters responded.

โ€œYou are fooled if you think Trump was going to give us some sort of permission slip to start cleansing America. He isnโ€™t our โ€˜man on a white horseโ€™,โ€ one said.

Another wrote: โ€œTrump canโ€™t be non-negative on the alt-right. We support him because he agrees with us on important policy goals, not because he flatters us.โ€

Reactions to Nazi salutes at a recent National Policy Institute conference in Washington DC have also largely been critical and negative:

Over on 4chanโ€™s /pol/, fierce discussion was raging on the issue of how to deal with Richard Spencer and his neo-Nazi event. Many thought that Trump was right to disavow him.

Another wrote: โ€œThe leaders of the Alt-Right no longer look like attractive, young, rebellious counter-culture intellectuals, but now they look like fat, dumb racists.โ€

Opinion on the board was split, with many saying that the entire debacle was a โ€œfalse flagโ€ operation cooked up to discredit their movement, and others โ€“ a small minority โ€“ calling for the board to rally in support of Spencer.

Further still, most โ€˜Alt-Rightโ€™ founding fathers have also thrown Spencer under the bus:

โ€œTheir hearts are bigger than their brains,โ€ said Mark Weber, who runs theย Institute for Historical Review, an organisation dedicated to exposing โ€œJewish-Zionistโ€ power. โ€œSaying they want to be the intellectual head of the Trump presidency is delusional.โ€

David Cole, a self-proclaimed Holocaust revisionist and Taki magazine columnist, envisaged the movement sliding into bickering and in-fighting, stuck in โ€œrabbit warrensโ€ of online trolling rather than policy shaping.

โ€œIn January Trump will start governing and will have to make compromises. Even small ones will trigger squabbles between the โ€˜alt-rightโ€™. โ€˜Trump betrayed us.โ€™ โ€˜No, youโ€™re betraying us for saying Trump betrayed us.โ€™ And so on. The alt-rightโ€™s appearance of influence will diminish more and more as they start to fight amongst themselves.โ€

Jared Taylor [a white supremacist with American Renaissance], agreed [that Nazi salutes at the NPI conference had a negative affect]. โ€œIt was going very well until (then). Richard Spencer has said that the way he closed the talk was meant as pure irony, and I hope thatโ€™s the case, that it was all ironic and over-exuberance. I donโ€™t think that anything that has any whiff of Nazism is a particularly effective way to bring Americans or even Europeans to an effective understanding of race.โ€

Cole said Spencer, a rising star of the far-right movement, overreached. โ€œHe blew a lot of goodwill โ€ฆ and became an embarrassment to some of his own people.โ€

Spencer and his supporters will pay for hubris, Cole predicted. โ€œTheyโ€™ll burn out. After Trumpโ€™s victory they had a belief they were behind it, or had a lot of clout. All they can hope for is to get something on the immigration reform/restrictions. Otherwise theyโ€™re enjoying the bragging rights, saying they won it, even though they didnโ€™t.โ€

In the span of only a few weeks, the Alt-Right has seen the older leadership disavow the younger generation, while the โ€˜rising starsโ€™ of white nationalism are forced to embrace the very people they have spent years attempting to distance themselves from. It would seem that the Alt-Right โ€˜movementโ€™ is dead before it even got a chance to move off the internet.

Loose Lips, American Vanguard Ships

In another email with IGD,ย Ward Cooper also went on to offer information about the Alt-Right and various white nationalist groupsย in exchange for the article to be taken down. On the subject of TRS, Cooper wrote:

OPSEC [operational security] is strong in TRS, so all I can tell you is it is mostly East Coast based.

Cooper then went on to talk about IronMarch, a Neo-Nazi web-forum that picks up from where Stormfront left off and is aimed at younger millennials. American Vanguard grew out of Iron March and has a deep and heavy beef with the group. As Cooper wrote:

AVโ€™s relationship to the altrightย is that they were originally from IronMarch, but eventually shunned by Ironmarch because they werenโ€™t edgy nazis, and ironmarchย is pretty dead set on being as edgy as possible. AV, as nationalists, have admirers in CC [Counter-Currents Publishing], and TRS.

For further evidence of the deep and drastic splits within the Alt-Right and white nationalism, we now turn towards this recorded voice conference between American Vanguard members that can be listened to here. The call featuresย three to four members discussing their personal beefs with various segments of the Neo-Nazi, white nationalist, and Alt-Right scene. They start off by discussing their problems with Iron March and accuse them of shit talking and hating on AV as a group, and also state that their Southern California chapter leader comes from IM. They then discuss how they can possibly shut down the Iron March website by complaining about it to the web hosting company for being โ€œracist.โ€ At around 8 minutes in, the three AV members discuss how their internet projects have crumbled due to bad security culture and how weak their vouching system is, leaving them open to infiltrators.

At around 11:45 minutes in, the group then turns to attacking Richard Spencer. While the group says that Spencer is an ok speaker, they pick up that when he talks in person he sounds like a bad student that still has a lot of confidence because he comes from a rich family, and often gets very nervous.ย They then discuss how Richard Spencer through the National Policy Institute (NPI) essentially runs Identity Evropa:

He [Spencer], is basically proxy running Identity Evropa. I know a lot of guys that are in Identity Evropa, it is literally a proxy group for NPI. Itโ€™s their IRL [In Real Life group].

At around 13 minutes in, another voice, guessed to be Cooper, states:

I heard in LA [Identity Evropa] is basically the American Freedom Party.

They then go on to state that they want to possibly dox (release personal info via the internet) some various far-Right people, including โ€œNat,โ€ the leader of Iron March. Around 20 minutes in, a new voice (says they are aged 17 and live in Chicago) claims that they were made the head of the Chicago chapter by โ€œJohn,โ€ which seems to anger the lead voice, who states:

You canโ€™t just do that John.

They then proceed to talk shit on the AtomWaffen Division [division of Iron March], which posted flyers up around the a Chicago University LGBTQ Centerย in early December.

At around 24 minutes in, the group then talks about moving away from just posting up posters at universities, since the media is saturated with stories about them now. The โ€˜leaderโ€™ states that they will have rallies and a conference during the summer of 2017, and notes the work done by Neo-Nazi group, National Action, as a possibly model. Around 26 minutes, they discuss how one of the people on the call located in Oklahoma and is currently in the Marines, and the conversation revolves around if the person in the military is in danger of getting kicked out. The leader then discusses how he is also in the ROTC and worries about getting kicked out as well, and mentions how George Lincoln Rockwell, the leader of the American Nazi Party, also faced such challenges. Another speaker then mentions how they are close to Montclair University in New Jersey. 30 minutes in, a joke is made that insinuates that Alt-Right โ€˜starโ€™ Matt Forney goes to Thailand to have sex with prostitutes. 32 minutes in, the leader makes sure that everyone in the group owns a polo shirt and then mentions that they will do security at an upcoming event in 2017 after calming the rank-n-file about the ins and outs of polo shirts:

NPI 2017, next year, weโ€™re going to try and do security there. October for sure.

Before signing off, one American Vanguard member states:

If this group is even around by that time [to do security at the NPI conference]. Iโ€™ve only been in groups that last 6 or 7 months.

Lessons for Anarchists and Anti-Fascists

The sad and feeble sketch of the Alt-Right scene shows these people to be the pathetic internet trolls that they are. Would anarchists and anti-fascists ever grovel and beg a Neo-Nazi website to take down information, and worse yet, offer to exchange information about comrades in return for favors from their enemies? Of course not. Anarchists across the centuries have fought and died to defeat patriarchy, fascism, and white supremacy and continue to do so. These weak, disgusting, and cowardly snitches that make up the current breed areย notย a movement, but a sad and sorry sect.

But what they are shows us what we do not want to be, a subculture based around social capital and cults of personality. Our power lies in our ability to fight and organize with communities already in struggle as we find a currency to our ideas within a broader population. We also see how just getting mainstream media attention doesnโ€™t actually mean anything, as the media now turns on the Alt-Right to mock it as it falls apart.

Let us learn from these miserable trolls. We should not talk shit and snipe at each other online or in podcasts; if we have problems with each other, letโ€™s talk face to face and settle things like human beings. Letโ€™s spend more time treating each other like comrades than as disposable people that will be gone in 6 months.

We arenโ€™t an internet subculture. We arenโ€™t a media hype. We arenโ€™t a faction that helped elect a billionaire. We are a material force working to remake our lives and the world. Letโ€™s organize, fight, and act like it.


25 Years of Hate Having Consequences !

2025 is a milestone year and we want to give a huge THANK YOU to all of our supporters who have been in the trenches with us for the past 25 years. A lot of groups and people we have dealt with since we started are long gone: Richard Barrett, Matt Hale, the Minutemen and others! But we are still here fighting the good fight, contending with the new generation's version of hate politics. There are trying times ahead, but we believe our reality would be even worse if we did not come together to do this work. If you value the research and reporting that we have done at One Peopleโ€™s Project and Idavox- and you want to see it continue- we hope you will consider helping to keep our mission fired up.

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